About

We Look at Your Business First, Not the Product

Loura Advisory helps Singapore companies plan and raise business financing. Small and established businesses are welcome.

What we do

Too many good businesses end up with the wrong financing. Often this is because the conversation starts with a product, not with the business’s actual position.

We do it the other way round. We start by reading your business properly: bank statements, financial statements, tax assessments, credit records and existing commitments. Only then do we form a view on what structure and route may suit you.

We look across the full range of routes available to Singapore companies — banks, private funders and other financing providers — and explain the trade-offs between them plainly, including the ones that only show up later.

How we hold ourselves

  • We put advice first, not volume
  • We explain the reasoning behind every recommendation
  • We fully disclose fees and any provider introducer arrangement
  • We submit nothing without your written instruction
  • Our tools support the consultant; they never replace one
  • We handle personal data in line with the PDPA

Our principles

Understand

We look at the evidence before naming a product. Anything else is not honest advice.

Assess

We check your position against each provider's current criteria — not a guess.

Structure

We size the facility to what your cashflow can carry, and say so plainly when it can't.

Talk through your financing position

A Loura consultant will review your position and tell you plainly what is realistic before anything is submitted anywhere.